Social CRM is definitely here. There is a general acceptance of the need for CRM and organizations are now beginning to embrace the movement toward Social CRM. What is the difference you ask? Consider these sample definitions: Social CRM is customer relationship management fostered by communication with customers through social networking sites, such as … continue reading
Posts with tag: Customer Relationship Management
posted by Frank Loiseaux-Purcell in CRM Blog on February 14, 2012
Spring ‘12 will soon arrive and by the recent warm weather in Minnesota, you would have thought it already had. While we wait patiently for the seasons to change, for Salesforce.com it already has. February marks the beginning of spring with their Spring ‘12 release- released in the last week. The new release brings … continue reading
posted by Don Sweeney in CRM Blog on January 17, 2012
I received a lot of positive feedback on user adoption being the key to successful CRM and I wanted to follow that up with some specific ideas that I (and others) was able to come up with…Everybody loves top 10 lists, so here it goes… Pre-G0-Live 1. User adoption does not start at go-live. You … continue reading
There has been a lot of talk around Oracle Fusion over the last 5 years. There has also been a lot of confusion around what Fusion is and when it will be available. There is the Fusion Architecture, Fusion Middleware and Fusion Applications. The Fusion Architecture and Middleware have been available and in use for … continue reading
posted by Don Sweeney in CRM Blog on December 8, 2011
The more and more I sit in on demonstrations of CRM software, the more confident I am that the software technology is the easy part of solving the pain points for our clients and prospects. Most of the top CRM solutions (especially Gartner Magic Quadrant solutions) are definitely going to meet the needs of the … continue reading
