Media Company- Force.com Application Streamlines Proposal Process (Wave6)

Force.com Application Streamlines Proposal Process (Wave6)

The Client: A leading media company needed a mechanism to track and drive advertising sales via web and mobile channels.

Business Problem : The existing sales system relied on Excel spreadsheets for tracking with no centralized system. This made it difficult to monitor approval of price quotes, and allowed for un-approved advertising packages/pricing to be sold. They needed a system that provided tracking of their packages, pricing, outstanding proposals and forecasting within a secure environment.

Solution : Wave6 implemented Salesforce.com to replace their existing spreadsheet-based pricing and proposal system. The Force.com platform was leveraged to extend the functionality of Sales Cloud to meet the client’s challenges including a package and pricing catalog.

Results : The client has a secure and scalable platform with room for growth. Benefits include enhanced visibility into their pipeline and forecast and improved margins through an integrated approval and workflow process.

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